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CG Business Arena

Business Sprint Challenge

Your Company. Your Decisions. Your Chance to Lead.

Step into a live business simulation, take on a CXO role and make high-stakes decisions with your team.

Undergraduate and postgraduate students collaborating in a Business Sprint Challenge live business simulation and making strategic boardroom decisions

The Arena Journey

Five moves. One winning strategy.

01

Discover

Diagnose the business

02

Decide

Deploy ₹10 Cr

03

Adapt

Face the CG Shock

04

Lead

Enter the Boardroom

05

Win

Make the last move

Two-day challenge

From analysis to the final move

DAY 1

Build and adapt

  • Analyse the company
  • Allocate ₹10 Cr in virtual capital
  • Navigate the business simulation
  • Respond to the CG Shock
DAY 2

Defend and decide

  • Enter the CG Boardroom
  • Defend your strategy as a CXO
  • Compete in the grand final
  • Make the investment or acquisition decision
  • Winner announcement

Choose your seat

Think like a CXO

Multidisciplinary teams of 4–5 undergraduate or postgraduate students take on complementary leadership roles.

CEO

Vision

CFO

Finance

CMO

Market

COO

Operations

CTO

Technology

What is at stake

Compete. Learn. Get recognised.

₹1,00,000 prize pool

Winner ₹50,000 · First runner-up ₹30,000 · Second runner-up ₹20,000

Growth opportunities

Master's scholarship opportunities at NUS Business School and SUTD, plus special discounts on selected Corporate Gurukul programmes.

Every participant

Certificates and goodies for all participants.

Register your interest

Ready to enter the arena?

Share your details and the Corporate Gurukul team will contact you with information about the Business Sprint Challenge.

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