CG Business Arena
Business Sprint Challenge
Your Company. Your Decisions. Your Chance to Lead.
Step into a live business simulation, take on a CXO role and make high-stakes decisions with your team.
Register Now
The Arena Journey
Five moves. One winning strategy.
01
Discover
Diagnose the business
02
Decide
Deploy ₹10 Cr
03
Adapt
Face the CG Shock
04
Lead
Enter the Boardroom
05
Win
Make the last move
Two-day challenge
From analysis to the final move
Day 1
Build and adapt
- Analyse the company
- Allocate ₹10 Cr in virtual capital
- Navigate the business simulation
- Respond to the CG Shock
Day 2
Defend and decide
- Enter the CG Boardroom
- Defend your strategy as a CXO
- Compete in the grand final
- Make the investment or acquisition decision
- Winner announcement
Choose your seat
Think like a CXO
Multidisciplinary teams of 4–5 undergraduate or postgraduate students take on complementary leadership roles.
CEO
Vision
CFO
Finance
CMO
Market
COO
Operations
CTO
Technology
What is at stake
Compete. Learn. Get recognised.
₹50,000 Prize Pool
- Winner - ₹25,000
- First runner-up - ₹15,000
- Second runner-up - ₹10,000
Growth Opportunities
- Master's scholarship opportunities at NUS Business School and SUTD
- Special discounts on selected Corporate Gurukul programmes
Certificates & Goodies
- Certificates for all participants
- Goodies for the winners
Participation
UG & PG Students
Teams of 4 – 5
Multidisciplinary Teams
ManagementCommerceEngineeringComputer ScienceAI and Data ScienceDesignMarketingEconomicsLaw and Humanities
Registration
Ready to enter the arena?
Registration for the Business Sprint Challenge is handled on the dedicated Business Sprint portal. Continue there to register your team.
Register NowYou will be taken to the official Business Sprint portal to complete registration.