
Launch Your Venture in Asia's Fastest-Growing Markets
Duration
7 Days
In Singapore
Learner Profile
UG & PG Students
Programme Fee
USD 1,229
[Exclusion: Flights, Entry Fee to Attractions]
Certificate
SUSS
Certificate of Completion
Build practical entrepreneurship skills and apply them to real Asian market contexts
This course equips participants with practical entrepreneurship skills needed to launch and manage ventures. Core competencies such as opportunity recognition, business model design, financing, operations and risk management are taught through applied exercises.
Asian markets serve as the context for applying these skills, allowing learners to understand how cultural, regulatory and market differences shape business decisions and strategy across the dynamic economies of Asia.
Aspiring and current entrepreneurs, intrapreneurs and professionals seeking to acquire a structured set of entrepreneurship skills and apply them in real Asian market contexts. Ideal for UG & PG students from all disciplines.
Lectures on entrepreneurship theory and frameworks
Hands-on work on real Asian market scenarios
Continuous feedback from peers and mentors
Market entry, operations and financing simulations
Final venture plan presentation and assessment
| Day | Topic | Entrepreneurship Skill Focus / Asian Market Application |
|---|---|---|
| Day 1 | Opportunity Recognition & Customer Insight | Skills: Identifying gaps, analysing consumer needs, mapping customer personas. Asian Market Application: Spot entrepreneurial opportunities considering Asian cultural, demographic, and behavioural diversity. |
| Day 2 | Market Entry & Regulatory Navigation | Skills: Evaluating entry strategies, understanding legal and regulatory constraints, decision-making under uncertainty. Asian Market Application: Compare joint ventures, partnerships, or wholly-owned operations in Asian markets. |
| Day 3 | Operations & Team Management | Skills: Designing operational processes, managing human resources, supply chain planning, risk mitigation. Asian Market Application: Adapt operations and HR practices to Asian labour policies, supply chains and SME realities. |
| Day 4 | Business Model Design & Financing | Skills: Business Model Canvas, Lean Startup methods, financial planning, pitching to investors. Asian Market Application: Refine venture concepts tailored to market dynamics and funding environments in Asian countries. |
| Day 5 | Applied Entrepreneurship Project | Skills: Integrating all learned skills into a comprehensive venture plan and investor pitch. Asian Market Application: Present a fully developed venture concept, market-entry strategy, operations, and financial plan for a selected Asian market. |
Build practical entrepreneurship skills including opportunity recognition, business model design, operations, financing and risk management.
Apply entrepreneurial skills to evaluate business opportunities and challenges in Asian markets.
Develop investor-ready venture plans that integrate operational, regulatory and financial considerations.
Demonstrate entrepreneurial thinking, problem-solving and effective teamwork in applied projects.
Communicate business ideas persuasively and professionally in written and oral formats.
Theory Component
Practical Component
from Singapore University of Social Sciences (SUSS)
Join our entrepreneurship programme and gain the skills, frameworks, and confidence to build successful ventures in one of the world's most dynamic economic regions.
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